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SaaStr 825: The State of AI + Software: Where It's Going - Fast...

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Full Title

SaaStr 825: The State of AI + Software: Where It's Going - Fast

Summary

This episode discusses the rapid evolution and impact of AI in B2B software, highlighting increased efficiency, new growth models, and the necessity for companies to adapt or risk falling behind.

The conversation emphasizes that true AI adoption requires deep integration and training, not just superficial "AI washing," and that the market is heavily favoring hyper-growth AI companies.

Key Points

  • AI native B2B companies are demonstrating significantly higher growth and ARR efficiency compared to traditional SaaS companies, largely due to disruptive capabilities that create massive market pull.
  • The high growth and efficiency of AI companies are attracting the bulk of venture capital, leaving traditional SaaS companies with slower growth rates struggling to secure funding.
  • Deploying AI effectively requires significant investment in training and onboarding, often necessitating forward-deployed engineers, and is not a "set it and forget it" solution.
  • Traditional Go-To-Market (GTM) plays still work, but the playbooks must be adapted and executed with AI-driven intelligence and efficiency to remain effective.
  • The trend towards leaner operational teams is accelerating, with AI enabling companies to achieve more with fewer resources, pushing for greater employee productivity and efficiency.
  • Companies that are "AI washing" by superficially adding AI features without true disruptive capabilities are unlikely to gain traction with VCs or customers.
  • The cost and necessity of training AI tools mean that cheaper, less feature-rich solutions may require more customer effort, while more expensive, well-supported solutions offer a clearer path to success.

Conclusion

Companies must embrace AI and integrate it deeply, as superficial adoption will not suffice in the current market.

The future of B2B software growth is heavily reliant on AI, and those failing to adapt risk being left behind by both competitors and investors.

Effective GTM strategies in the AI era require updated playbooks that leverage AI for intelligence, efficiency, and customer engagement.

Discussion Topics

  • How can companies effectively integrate AI into their existing sales and marketing processes without alienating current teams?
  • What are the most significant indicators of genuine AI disruption versus superficial "AI washing" in B2B software?
  • Considering the shift in VC funding towards hyper-growth AI, what strategies should traditional SaaS companies adopt to remain competitive and attractive to investors?

Key Terms

ARR
Annual Recurring Revenue - The predictable revenue a company expects to receive from its customers over a one-year period.
NRR
Net Revenue Retention - A metric that measures the change in recurring revenue from existing customers over a period, accounting for upgrades, downgrades, and churn.
GTM
Go-To-Market - The strategy a company uses to bring a new product or service to market and reach its target customers.
SaaS
Software as a Service - A software distribution model in which a third-party provider hosts applications and makes them available to customers over the Internet.
VC
Venture Capital - Financing that is provided by venture capitalists to startups and small businesses with perceived long-term growth potential.
ICP
Ideal Customer Profile - A description of the type of company or individual that would benefit most from a company's product or service.
FDE
Forward Deployed Engineer - A technical role, often found in AI/ML companies, responsible for helping customers integrate and deploy complex software solutions.
COGS
Cost of Goods Sold - The direct costs attributable to the production or purchase of the goods sold by a company.
ARR
Annual Recurring Revenue - The predictable revenue a company expects to receive from its customers over a one-year period.
NRR
Net Revenue Retention - A metric that measures the change in recurring revenue from existing customers over a period, accounting for upgrades, downgrades, and churn.
GTM
Go-To-Market - The strategy a company uses to bring a new product or service to market and reach its target customers.
SaaS
Software as a Service - A software distribution model in which a third-party provider hosts applications and makes them available to customers over the Internet.
VC
Venture Capital - Financing that is provided by venture capitalists to startups and small businesses with perceived long-term growth potential.
ICP
Ideal Customer Profile - A description of the type of company or individual that would benefit most from a company's product or service.
FDE
Forward Deployed Engineer - A technical role, often found in AI/ML companies, responsible for helping customers integrate and deploy complex software solutions.
COGS
Cost of Goods Sold - The direct costs attributable to the production or purchase of the goods sold by a company.

Timeline

00:06:20

AI native B2B companies grow faster and are more ARR efficient than traditional SaaS due to disruptive capabilities.

00:07:23

VC funding is overwhelmingly focused on high-growth AI companies, with traditional SaaS facing reduced interest.

00:18:45

Effective AI deployment requires substantial investment in training and onboarding, often involving forward-deployed engineers.

00:38:18

Traditional GTM plays remain viable but require AI-driven adaptation and execution for success.

00:11:53

AI is driving a trend towards leaner operational teams, increasing employee productivity and efficiency.

00:24:43

Superficial AI integration ("AI washing") is insufficient; true disruption and market pull are key for VC and customer interest.

00:47:00

The cost of AI tools includes significant investment in training, often necessitating forward-deployed engineers and making cheaper solutions more burdensome.

Episode Details

Podcast
The Official SaaStr Podcast
Episode
SaaStr 825: The State of AI + Software: Where It's Going - Fast
Published
October 22, 2025